If you want to go overboard, you can even tattoo a QR code on your forearm or paint one on the door of your car! Hey, you just might get the local news to make a story out of it for extra publicity. In addition to helping you generate additional traffic , QR codes offer tracking statistics.
What I am saying is that QR codes are easy to make, easy to use, and can help you generate additional traffic without much extra work.
How Authors Can Use QR Codes In Books To Engage Readers Better
QR codes are in use. Many big-name fast food restaurants include QR codes on their disposable products, such as soda cups. Big retailers are keeping QR codes alive. You can take advantage of this. There are alternatives to QR codes, but again, there are many people who recognize and use QR codes, you can make them for free, it makes it easy for customers to find your website, it offers you tracking data, and it requires almost no work to take advantage of this free marketing resource.
Follow me at WordPress, find my author page on Facebook , or connect with me through Twitter. I used those for my first convention in Ended up being smaller than expected. I hope to have better luck next time. In NYC, people sticker them all over the place. At least they used to.
I heard that the city was cracking down on unauthorized postings and hitting people with crazy fines. So I never tried it.
QR Codes on Books
I have QR codes for my Amazon page and the Goodreads page on the back of my bookmarks. I have used it in group settings to quickly pull up my Amazon page and read my book blurb to people who expressed interest in learning more about it. After giving them my logline first.
I am definitely going to use QR codes to market my book at events. Thank you. An Author Promotions Enterprise! I use QR codes for sharing my slides and papers during presentations, conferences or when I meet interesting people. I use the mobile application Spraed for this. You create your own content with your paper, PowerPoint, website… in it and than I can share it whenever I want with the people I meet.
That gives me another idea: An author, for example, could make a free resource, like a PDF booklet, then a QR code to the freebie may help entice people to use the QR code.
I have tried Visualead, and I like it, too. Readability is important. I liked the options to upload an image and get a customized visual QR code at first, but the more I think about it, the more I prefer the basic ones Visualead and Scanova both have those, too. For one, in some cases perhaps those are more readable.
Another concern I had was advertising. You are commenting using your WordPress. You are commenting using your Google account. You are commenting using your Twitter account. You are commenting using your Facebook account. Notify me of new comments via email.
Notify me of new posts via email. QR Codes Why should you care about them?
QR Codes on Books | QR Code Generator PRO
Three good reasons: Humans are more likely to pursue an option that allows them to be lazy. Extra work deters sales. People can easily make mistakes when typing a website address. Typos cost sales. Many of your potential customers are into the latest technology.
Give them an opportunity to play with their toys. What Is a QR Code? A QR code is a two-dimensional barcode. QR stands for Quick Response. You can see a sample QR code above in the image I used for this post. Some QR websites do this for free. Include your QR code on your book marketing materials. Smartphone users can download free apps that scan QR codes. You can even track statistics associated with QR code scans, which is great for marketing.
Get your cell phone out and search for apps. Type QR code into the search query. Browse for free QR scanners. I have an android phone. I tried a few. I like one called QR Droid. Thanks for telling us about the problem. Return to Book Page. Learn how to use QR Codes to promote your work, build your platform, and reach your readers and fan base.
This ebook is a no-nonsense guide with multiple examples and scannable QR Codes. The series is designed to help new and potential writers and authors to develop their platform, connect with readers, and Learn how to use QR Codes to promote your work, build your platform, and reach your readers and fan base.
The series is designed to help new and potential writers and authors to develop their platform, connect with readers, and to provide assistance with getting completed work out into the publishing world. Get A Copy. Kindle Edition , 28 pages. More Details Friend Reviews. To see what your friends thought of this book, please sign up. To ask other readers questions about QR Codes for Authors , please sign up. Lists with This Book. This book is not yet featured on Listopia. Community Reviews. Showing Average rating 4. Rating details. More filters. Sort order. Oct 05, Kelly rated it really liked it.
Thanks Guy, for writing a really simple, easy to follow book! As a new, self-publishing author I'm trying to learn as much as I can about marketing and how to use social media to promote myself, so this book showed me a few new possibilities.